SOCIAL MEDIA TRAINING
The Power of Knowledge gives you the Advantage
Kompass Media offer many Digital Marketing Training courses to help businesses and individuals to develop and understand Social Media marketing. We invest our time in you and teach the best methods and Digital Marketing strategies that can increase your knowledge on these platforms.
We provide Beginner, Intermediate and Advanced training course for SME's (Small & Medium Enterprises) We recognise you have limited time to spend on Social Media platforms. Our training will help you be more directed and effective with the time you spend on Facebook, Twitter, LinkedIn plus the many other platforms out there.
Training Courses
The Social Media Overview course gives you insights into all the different social media platforms and shows you the factors involved in them. We look at Facebook, Twitter, LinkedIn, Google+, Pinterest and YouTube. We advise you to have a better understanding and help you choose the right digital channels to promote your business or services on.
You will learn what network works best for you to -
- promote your business from incorporating customer service
- uploading video content
- sharing photos
- increasing your website rankings
- finding new connection prospects and partners
We provide you with an overview of how to set up these platforms, the correct design dimensions, network etiquette, privacy settings, content creation and best practices. We can show you the tips and tricks on posting the right content and the best times to post them for maximum exposure.
Facebook for Business
Facebook is one of the most popular social media platforms with over 4000 million users. We can provide you with the tools to create and develop a presence on this platform.
Twitter For Business
We provide you with the tools and insights on how to successfully profile your personal and business profile on Twitter. We teach you how to create a dynamic Twitter profile, how to tweet for success, developing Twitter lists for a quick search and organisational support.
LinkedIn For Business
LinkedIn is a business-focused social networking service, aimed at enabling members to develop professional connections. We have developed courses to aid small business owners and individuals to increase their business profile and their company's brand on this network.
Tailor-Made Training
Create your own Social Media Training Course. We can work with you to customise the subject areas you would like to cover to ensure your training is fully personalised.
Tools and Analytics
As part of the course, we look at tools that can take the pain out of posting and uploading your content. After setting up your Social Media Networks and schedule tool, we will show you how to track and measure their performance. We look at overviews of Facebook Insights, Twitter Analytics, LinkedIn Analytics and Google Analytics.
Objectives
On completion of these courses, attendees will have gained an understanding and overview of social media for business and your professional profile. You will have the relevant tools for marketing and creating lead generation.
Follow Up & Support
Participants on this programme will benefit from offsite support for one month on completion of the course.